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Genentech's Early Development of Biotechnology Allowed It to Overcome Many

question 78

Multiple Choice

Genentech's early development of biotechnology allowed it to overcome many of the pharmaceutical industry's traditional entry barriers (such as financial capital and distribution networks) and become a profitable firm. This is an example of a _____ strategy.


Definitions:

Correlated

When two or more variables are related in some manner, indicating a statistical relationship.

Ambivalence

The state of having mixed feelings or contradictory ideas about something or someone.

Attitude And Behaviour

Refers to the connection between one's personal feelings or beliefs (attitude) and the way one acts or reacts (behaviour).

Situational Norms

Socially accepted behaviors that vary depending on context and environment.

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