Which of the Following Statements About the SWOT Analysis Is

question 57

Multiple Choice

Which of the following statements about the SWOT analysis is accurate?

• A) SWOT analysis is a rigorous method for selecting strategies.
• B) SWOT analysis is a brainstorming technique for generating creative ideas.
• C) SWOT analysis is useful for identifying a business's closest competitors.
• D) SWOT analysis examines the situations faced by the competitors in an industry.
• E) SWOT analysis is routinely used for identifying strategic groups within an industry.

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Definitions:

LA Galaxy

A professional soccer team based in the Los Angeles metropolitan area, competing in Major League Soccer (MLS).

Marketing Program

A structured plan that outlines the marketing strategies, tactics, and activities for promoting a product or service.

Promotion

A marketing strategy involving the publicizing of a product, service, or brand to attract interest, engagement, and sales.

Intangibility

A characteristic of services that makes them unable to be seen, touched, tasted, felt, or measured in the same manner as physical goods.