Considering the Concept of Strategy as a Position, Give an Example

question 20

Essay

Considering the concept of strategy as a position, give an example of how companies position distinct brands based on pricing.

---

Definitions:

Class Late

The situation of arriving or starting a class beyond the scheduled time.

Selective Perception

The process by which individuals focus on certain stimuli while ignoring others, influenced by their background, experiences, and attitudes.

Categorize

The act of arranging or classifying items, individuals, or ideas into specific groups or classes based on shared characteristics.

Stereotyping

The act of ascribing generalized attributes or behaviors to members of a particular group, often based on preconceptions.