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A Person Might Want to Be Part of a Secondary

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A person might want to be part of a secondary group to


Definitions:

Marketing Strategies

Comprehensive plans formulated to achieve specific marketing goals, such as increasing brand awareness, targeting new customers, or entering new markets.

Beverage Company

A business entity that specializes in the production and distribution of drinks, including both alcoholic and non-alcoholic products.

Brand Image

The set of associations in a customer’s mind regarding a brand.

Customer's Mind

Refers to the perceptions, preferences, and psychological processes influencing a consumer's decision making and attitudes towards products or services.

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