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A measure can be valid without being reliable.
Content Theory
Theories focused on what motivates individuals, identifying specific factors that drive people to meet their needs and goals.
Content Theories
Theories in psychology and organizational behavior that focus on understanding the specific content or motivational factors that drive human needs and desires.
Goal Setting Theory
A motivational theory that emphasizes the setting of specific and challenging goals to enhance performance in tasks.
Social Needs
Social needs are inherent psychological requirements for belonging, love, and interpersonal relationships that motivate behavior.
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