Examlex
Knowledge must be transferred to others in the firm to enhance the entrepreneurial competence of the firm.This requires that:
Linking Value
The benefit that arises from a product or service's ability to connect the customer with others, enhancing social or professional networks.
Symbolic Value
The significance that a product or brand holds, going beyond its functional utility, often associated with certain ideologies, status, or personal identity.
Value in Use
The practical and perceived worth of a product or service during its actual use, emphasizing its utility and effectiveness for the consumer.
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