DovBid Sells Non-Standardized Products to Customers with Unique Needs

question 71

Multiple Choice

DovBid sells non-standardized products to customers with unique needs.Because DovBid uses a differentiation strategy, it is likely that it will:

• A) use a hierarchical structure with many layers.
• B) develop very formal reporting structures.
• C) use cross-functional development teams.
• D) establish a number of independent business units.

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