Examlex
As a firm grows, it typically shifts from a simple structure to a functional structure.
Primary Activities
Those business activities related to the production and distribution of the firm’s products and services, thus creating value.
Support Activities
Business activities that do not add value directly to a firm’s product or service under consideration but support the primary activities that do add value.
Add Value
To add value means to enhance or increase the worth of a product or service through additional features, improved quality, or enhancement of some form.
Differentiation
The process of making a product, service, or business model stand out from competitors, often through unique features, quality, or branding.
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