Blue Apron Is Committed to Helping Customers Make Good Choices

question 116

Multiple Choice

Blue Apron is committed to helping customers make good choices in what they eat by delivering food directly to consumers.Blue Apron had a __________ model and uses a __________ strategy.

• A) subscription; differentiation
• B) focused differentiation; franchise
• C) cost leadership; subscription
• D) subscription; freemium

Acknowledge the high failure rate of new products and strategies to mitigate risk.

Recognize the role of opinion leaders in the diffusion of innovation curve.

Understand the strategies companies use to maintain competitiveness with new products.

Grasp the concept of new-to-the-world products and their impact on markets.

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Definitions:

Truck

A large motor vehicle designed for transporting goods by road.

Sum-Of-The-Years-Digits

A method of depreciation that accelerates costs based on the premise that an asset is more productive in its earlier years than its later years.

Scrap Value

The estimated residual value of an asset after its useful life has ended.

Camera Unit

A complete devise for capturing photographs or videos, including the body, lens, and potentially other integrated components.