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The assumptions of the industrial organization model and the resource-based model are contradictory.Therefore, organizational strategists must choose one or the other model as the basis for developing a strategic plan.
Encoding-decoding Conduits
Encoding-decoding conduits involve the process of transmitting a message from the sender (encoding) and interpreting it by the receiver (decoding).
Pathways
Routes or courses that lead from one place to another, metaphorically used in various contexts to denote routes to achieving objectives or goals.
Messages
Units of communication conveyed through various channels (verbal, nonverbal, written, etc.) intended to inform, persuade, or command.
Static
Relating to or characterized by a fixed or unchanging condition, lacking movement, action, or change.
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