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A Business That Competes on Customization Frequently Allows Customers to Develop

question 32

True/False

A business that competes on customization frequently allows customers to develop their own product specifications.


Definitions:

Marketing Actions

Refers to the strategies and tactics companies use to promote and sell their products or services to consumers.

Opportunity

A favorable situation or set of circumstances that presents itself, which can potentially lead to growth, development, or success if capitalized on properly.

Strength

An attribute or internal capability of a company or individual that provides a competitive advantage in the market or enhances performance.

Weakness

A term used in SWOT analysis to denote internal limitations or areas where a business or individual performs poorly.

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