Table 119 -Use the Information in Table 11

question 123

Multiple Choice

Table 11.9
$$\begin{array} { | c | c | c | } \hline \text { Quarter } & \begin{array} { c } \text { Forecasted } \\\text { Demand } \\\text { (Units) }\end{array} & \begin{array} { c } \text { Actual } \\\text { Demand } \\\text { (Units) }\end{array} \\\hline 1 & 85 & 95 \\2 & 55 & 55 \\3 & 70 & 45 \\4 & 60 & 75 \\\hline\end{array}$$
-Use the information in Table 11.9. What is the cumulative sum of forecast errors for the data?

• A) 0 units
• B) greater than 0, but less than or equal to 25 units
• C) greater than 25, but less than or equal to 50 units
• D) greater than 50 units

---

Definitions:

Refutational Argument

An argumentative strategy where a speaker or writer acknowledges and then systematically refutes opposing viewpoints.

Source Attractiveness

The degree to which the source of a message is perceived as appealing, which can affect the recipient's acceptance of the message.

Mere Exposure

A psychological phenomenon where individuals develop a preference for things because they are familiar with them.

Advertising Wearout

The phenomenon where repeated exposure to an advertisement leads to boredom and a reduced effectiveness of the advertisement.