A Key Attribute of Words Demonstrated in the Motel 6

question 92

Multiple Choice

A key attribute of words demonstrated in the Motel 6 spots is:

• A)do what it takes to be attention grabbing.
• B)the intimacy of the human voice to communicate a message.
• C)the more a person shouts, the more the prospect desires his/her product or service.
• D)as long as they describe the product or service, your message is effective.
• E)it is better to hire professional voice talent.

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Definitions:

Percentage Discount

A percentage discount refers to a reduction in price on goods or services based on a specified percentage of the original price.

Periodic Interest Rate

The interest rate applied to a loan or investment for a specific period, shorter than a year, such as monthly or quarterly.

Annuity

An annuity is a financial offering that ensures a regular payout to an individual, chiefly employed as a means of financial support for retired persons.

Compounded Quarterly

Interest calculated and added to the principal every quarter (three months), which then accrues additional interest in subsequent quarters.