If You Are Striving for Distinctiveness in Your Radio Spot

question 46

Multiple Choice

If you are striving for distinctiveness in your radio spot, which of the following would you AVOID?

• A)try to sound different
• B)use a particular voice quality
• C)use tried-and-true phrasing from award-winning spots
• D)use an easily identifiable sound but for different reasons than the ordinary
• E)use a musical phrase

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Definitions:

Outcomes of Co-sleeping

The effects and consequences that sleeping in close proximity to one's child has on various aspects such as the child's sleep quality, independence, and emotional development, as well as parental sleep and bonding.

Stressful

Describes situations, events, or conditions that cause psychological strain or tension.

Independence

The state or quality of being self-reliant and autonomous, capable of making decisions and acting without external support or influence.

Infant Development

The physical, cognitive, emotional, and social changes that occur in human infants during the first years of life.