Which of the Following Is NOT True of Shelter Advertising

question 89

Multiple Choice

Which of the following is NOT true of shelter advertising?

• A)CPM is comparable to that of other forms of transit.
• B)generates extremely high frequency among commuters
• C)generates extremely low frequency among commuters
• D)viewed at eye-level and at considerably shorter distances than big boards
• E)provides 24-hour exposure without the clutter of competing media

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