What Might Be the Chief Disadvantage of Mega-Agencies for Their

question 24

Multiple Choice

What might be the chief disadvantage of mega-agencies for their clients?

• A)billing blunders
• B)less focused, individual attention
• C)conflicts with competing accounts
• D)herd mentality for service
• E)loss of the personal touch

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Definitions:

Slow To Anger

A temperament or personality trait of an individual who does not easily become angry or agitated, demonstrating patience and tolerance.

Hardy Personality

A person who seems to thrive on stress but lacks the anger and hostility of the Type A personality.

Challenges

Refers to obstacles or difficulties that need to be overcome.

Type C Personality

Pleasant but repressed person, who tends to internalize his or her anger and anxiety and who finds expressing emotions difficult.