As a Marketing Manager, Julian Has Developed a Mutually Beneficial

question 3

Multiple Choice

As a marketing manager, Julian has developed a mutually beneficial relationship with the production manager to ensure the product and marketing strategies are aligned and successful. Which political strategy is Julian using to increase his influence and gain support?

• A)controlling uncertainty
• B)being irreplaceable
• C)being in a central position
• D)building alliances
• E)generating resources

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Definitions:

Price Extortion

Price extortion occurs when a seller significantly increases the price of goods or services to a level much higher than is considered reasonable or fair, often in situations where consumers have limited choices or during emergencies.

Dominant Strategy

In game theory, a strategy that is best for a player in a game regardless of the strategies chosen by the other players.

Pricing Strategy

A plan or method implemented by a company to price its products or services to attract consumers while maximizing profit.

Cable TV Market

The sector of the television industry where television services are provided to consumers via coaxial or fiber-optic cables.