Census Data Is Most Likely to Be Used During Which

question 17

Multiple Choice

Census data is most likely to be used during which phase of program evaluation?

• A)needs analysis
• B)summative evaluation
• C)formative evaluation
• D)cost-effectiveness analysis

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Definitions:

Social Media Outlets

Platforms and websites where users can create and share content or participate in social networking.

Segmenting Markets

The process of dividing a target market into smaller, more defined categories based on characteristics such as demographics, needs, priorities, common interests, and other psychographic or behavioral criteria.

Global Segmentation

Segmentation that identifies a group of consumers with common needs and wants that spans the entire globe.

Market Segments

The groups of consumers who have shared characteristics and similar product needs.