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Simply speaking, marketing is getting and keeping a customer?
Minable Gold Reserves
The quantity of gold that is economically viable to extract from the earth's crust.
Risk Factor
An element or variable that increases the likelihood of a negative outcome, such as financial loss or failure.
Unsystematic Risk
The risk tied to a specific company or industry that can be minimized through diversification, unlike market-wide systemic risk.
Systematic Risk
The inherent risk associated with the entire market or market segment, also known as market risk, which cannot be diversified away.
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