Examlex
Polygraph results are usually admissible in court.
Word-Of-Mouth Behavior
The unofficial communication among consumers about their experiences with products or services, influencing the reputation and sales of those products or services.
Buzz
The excitement and conversations created by consumers around a brand, product, or event, often through word-of-mouth.
Marketspace
A virtual space where companies and customers interact digitally for buying and selling products or services.
Word-Of-Mouth Behavior
The act of consumers sharing their experiences with a product or service with others, the most authentic and powerful form of marketing as it is based on personal experience and trust.
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