Examlex
To qualify as a mountain, at least in geological terms, an area of land must have:
Question Marks
Business units or products with low market share in high-growth markets, requiring decisions about investment to improve position or divestiture.
Grow Or Retrench
A strategic decision companies must make between expanding their operations or reducing their scale to focus on core competencies.
Upside Potential
The potential or possibility for an investment, project, or venture to increase in value or profitability.
Stars
High-growth and high-market share items or businesses that require large investments to maintain their leadership but generate substantial cash.
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