Southwest Air Lines Has Adopted A____________ Strategy

question 2

Short Answer

Southwest Air Lines has adopted a____________ strategy.

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Definitions:

Stealth Marketing

A marketing strategy that advertises a product to people without them realizing they are being marketed to.

Ethical Lapse

A clearly unethical choice.

Transparency

The practice of being open, honest, and straightforward about various activities, ensuring accessibility of information to stakeholders.

Communicating Openly

The practice of sharing information, thoughts, and feelings in an honest and transparent way.