According to Consumer Protection Principles, When Should Your Business Provide

question 39

Multiple Choice

According to consumer protection principles, when should your business provide a refund for a completed online transaction?

• A) when the transaction was the result of a keystroke error
• B) when the customer had no opportunity to correct or cancel her order before it was accepted
• C) when the customer has entered into the transaction without adequate information
• D) when the customer mistakenly entered into the transaction because of inaccurate prompts on your web site
• E) all of the above

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Definitions:

Average Revenue

The amount of revenue generated per unit of output sold, calculated by dividing total revenue by the quantity of units sold.

Total Revenue

The total amount of money generated by the sale of goods or services before any costs are subtracted.