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Roula, a law professor, recently read a fascinating article about online privacy in Canadian Science and Technology Weekly, a Canadian magazine. She was so impressed with the article that she clipped it for future reference. Later in the term, a scandal erupted at the University when it was discovered that professors' emails were being surveilled. Incensed, Roula photocopied the article and slipped a copy of it under every professor's door in the faculty. There are 50 professors in the faculty. Which of the following is most likely TRUE?
Complementary Sampling
A marketing strategy where customers are given free samples of products that complement a main product to enhance overall sales.
Free Goods
Products or services offered at no cost to the consumer, often as part of a promotional strategy.
Product Placement
A marketing strategy where branded goods or services are placed in a context usually devoid of ads, such as movies, TV shows, or news programs, for promotion.
Brand-Name Product
A product that is marketed under a well-known, established brand name, often differentiating itself through quality, marketing, and recognition.
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