Examlex
Variable expenses are those that only vary proportionately with sales.
Proactive Marketing
A strategy where businesses anticipate future problems or needs and address them in their marketing before they arise.
Consumerism
A grassroots movement started in the 1960s to increase the influence, power, and rights of consumers in dealing with institutions.
Ecological Code of Ethics
A set of moral principles and guidelines governing behavior towards the environment, aiming to reduce human impact and promote sustainability.
Triple Bottom Line
An accounting framework that incorporates three dimensions of performance: social, environmental, and financial, to measure a company's sustainability and ethical impact.
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