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Kent Is a Loyal Coca- Cola Drinker

question 22

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Kent is a loyal Coca- Cola drinker. As a college student, he averages about six Cokes a day. He even prefers Coke to water. However, today when he passes a vending machine in his dorm, he buys a new flavor of soft drink called Big Red. Which of the following most appropriately explains his behaviour, given the facts about Kent's previous behaviour?


Definitions:

Shirts

Clothing articles designed to cover the upper part of the body, typically with sleeves and a collar.

Budget Line

A graphical depiction of all possible combinations of two goods that a consumer can afford given their income and the prices of the goods.

Consumption Bundles

Combinations of various goods and services that a consumer might purchase using their total available income.

Income

The monetary payment received for work or through investments, pensions, or social benefits, used by individuals or households to consume goods and services.

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