Verbal Elements of an Ad (Or Ad Copy) Are More

question 105

Multiple Choice

Verbal elements of an ad (or ad copy) are more effective when reinforced by an accompanying picture. This is especially true if the picture relates strongly to what is said in the copy, when the illustration is:

• A) bonded
• B) copacetic
• C) coordinated
• D) matched
• E) framed

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Definitions:

Schizophrenia

A mental disorder characterized by delusions, hallucinations, disorganized speech and behavior, and impaired cognitive ability.

Obsessive-compulsive Disorder

A chronic mental health condition characterized by uncontrollable, recurring thoughts (obsessions) and behaviors (compulsions) that the individual feels compelled to repeat.

Panic Attack

A sudden and intense surge of fear or discomfort, often with no apparent cause, marked by physical symptoms such as heart palpitations, shortness of breath, or dizziness.

Bipolar Disorder

A mental health condition marked by extreme mood swings including emotional highs (mania or hypomania) and lows (depression).