Which of These Statements About the Way in Which Attitudes

question 76

Multiple Choice

Which of these statements about the way in which attitudes can form or be learned is NOT true:

• A) a brand name can elicit its own attitude
• B) the process is the same no matter what the product or ad
• C) learning an attitude can be the outcome of a complex cognitive process
• D) reinforcement of an Ao
• E) pairing an object (brand name) repeatedly with a catchy jingle

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Definitions:

Investing Activity

Transactions involving the purchase or sale of long-term assets and other investments not included in cash equivalents.

Return on Assets

A financial ratio indicating how profitable a company is relative to its total assets, measuring the efficiency of asset use.

Leverages

The use of borrowed money (debt) in addition to equity in the investment to finance the purchase of assets and increase the potential return on investment.

Statement of Cash Flows

A financial report that shows how changes in balance sheet accounts and income affect cash and cash equivalents, dividing activity by operating, investing, and financing activities.