Popular Online Matchmaking Services Such as Match

question 108

Multiple Choice

Popular online matchmaking services such as match.com and eharmony.com offer to create your "personality profile" and then hook you up with other members whose profiles are similar.
This is an
Example of an approach to personality that focuses on the quantitative measurement of
)

• A) brand theory
• B) personality traits
• C) subconscious traits
• D) behaviour targeting
• E) Freudian Theory

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Definitions:

Trade-In Allowance

The value that a seller gives to a buyer for an asset exchanged as part of a purchase of a new asset.

Accumulated Depreciation

The total amount of depreciation expense that has been recorded for an asset since it was put into use, reducing its carrying value on the balance sheet.

Commercial Substance

A concept in accounting indicating that a transaction significantly affects the economic situation of the involved parties through a change in cash flows or the value of assets and liabilities.

Trade-In Allowance

The credit a buyer receives for a previous item towards the purchase of a new item.