Examlex
After Rosa had to choose between two watches, each with some good and some bad qualities, she continued feeling unsure about her purchase. She started finding fault with the watch she did NOT buy. She is in what is called a dissonant state.
Inhibitions
Psychological mechanisms that constrain or restrict behaviors, thoughts, or emotions deemed inappropriate or socially unacceptable.
Sexual
Relating to the biological differences between males and females, and aspects concerning physical or emotional attraction, activities, and relationships.
Aggressive
Showing readiness to attack or confront; characterized by aggression.
Relaxant
A substance or activity that helps reduce tension, anxiety, or stiffness.
Q6: Affect refers to the way consumers feel
Q33: Values are usually universal, even though the
Q45: If a brand is perceived as frequently
Q53: Your research colleague Gary says "I've heard
Q82: An interior designer who selects products from
Q84: One of the principles of psychophysics is
Q105: The increasingly multicultural makeup of Canada is
Q117: Studies suggest that the ideal self appears
Q120: Which of the following is NOT one
Q137: All of the following, EXCEPT, _ are