Designers Will Give Actors Complete Wardrobes to Wear to High-

question 5

Multiple Choice

Designers will give actors complete wardrobes to wear to high- visibility events like Globe and Academy Awards shows. They do this because .

• A) styles must be seen on television before they will be accepted by average consumers
• B) actors explicitly endorse their designer when accepting an award
• C) the actors will say kind things about them in interviews with the press
• D) styles are largely determined by fundamental societal trends
• E) influential people in the media play a large role in what will become stylish

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Definitions:

Monopolistic Competitor

A firm that has many competitors, but sells a product that is differentiated from others, allowing for some control over market price.

Product Promotion

A marketing strategy aimed at increasing consumer awareness of a product or brand, generating sales, and creating brand loyalty.

Product Differentiation

The method of differentiating a product or service from competitors in the marketplace to increase its appeal to a specified target audience.

Monopolistically Competitive

A market structure in which many companies sell products that are similar but not identical, allowing for some degree of market power and product differentiation.