Examlex
Raj Suka absolutely loves computers. He always knows what is new before it even gets to the computer store. Through a variety of network contacts (including chat rooms) , Raj is able to amass a great amount of information to use in his purchase decisions. He doesn't particularly care what others do. He cares about his own likes and dislikes. Raj would most likely fall into which of the following adopter groups, with respect to computers?
Sociology
The study of social behavior, society, patterns of social relationships, social interaction, and culture that surrounds everyday life.
Technology
The application of scientific knowledge for practical purposes, especially in industry and the creation of electronic devices.
Contemporary Recreation
Modern leisure activities that reflect current trends and societal developments, often involving technology or new cultural phenomena.
Leisure
Time spent away from work and essential duties, often engaging in recreational activities or relaxation.
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