Sarah Is Extremely Interested in Understanding Which Parts of Her

question 22

Multiple Choice

Sarah is extremely interested in understanding which parts of her company's website are most likely to be read by Internet users. The person that would be best- suited to help her solve this problem would have a background in:

• A) semiotics
• B) experimental psychology
• C) human ecology
• D) clinical psychology
• E) sociology

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Definitions:

In-House Manufacture

The process of producing goods within a company, as opposed to outsourcing production to external suppliers.

Outsourcing

The strategic use of outside resources to perform activities traditionally handled by internal staff and resources.

Employer Contribution

Financial payments made by employers towards employee benefits, such as retirement plans, health insurance, and other perks.

Outsourcing Decision Model

A framework used to evaluate the pros and cons of contracting out business processes or tasks to external companies.