Consumer Purchases Are the Best Measure for Determining Whether or Not

question 44

True/False

Consumer purchases are the best measure for determining whether or not a marketing strategy was a success.

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Definitions:

Ratio

A mathematical expression that represents the quantitative relationship between two numbers, showing how many times one value contains or is contained by the other.

Output

The total amount of goods or services produced by a firm, industry, or economy in a given period.

Average Fixed Costs

The fixed costs of production divided by the quantity of output produced, decreasing as production increases.

Annual Fixed Cost

The total of all business expenses that remain constant regardless of any change in production levels or sales volume over a year.