Examlex
In Australia, since 1981 which two of the following have almost always moved in the same direction?
IMC Communication Process
An approach that integrates different promotional tools and strategies to provide clarity, consistency, and maximum communication impact.
Communication Channel
The medium—print, broadcast, the Internet—that carries the message.
Medium
A means or channel through which something is communicated or expressed, such as language for ideas, or media like television and radio for information.
Rule-Of-Thumb Method
A heuristic process or guideline that simplifies decision-making without guarantees of accuracy or comprehensiveness.
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