The Premier of Ontario, as of This Writing, Is a Man

question 28

Multiple Choice

The Premier of Ontario, as of this writing, is a man named Ernie Eves. To capitalize on his notoriety, a hardware company in London, Ontario begins marketing "Eunie's Eavestroughs - Premier Quality". Mr. Eves is not amused. What can he do about this?

• A)Nothing. Such is the price of fame.
• B)Nothing. The public would not be likely to think that he has endorsed the product.
• C)He may obtain an injunction to prevent the company from using his name.
• D)Nothing. This is an issue of trade mark law, and Mr. Eves has not registered his name as a trade mark.
• E)Nothing. There is nothing offensive about being associated with a hardware product.

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Definitions:

Relationships

The connections or associations between individuals, groups, or entities, characterized by mutual interactions and dependencies.

Exchange

A fundamental economic concept involving the giving of one thing in return for another, also applicable in social and organizational contexts.

Reciprocity

The mutual exchange of goods, services, favors, or support between individuals or groups, expecting a similar benefit in return.

Norm

A standard or guideline that is accepted and expected within a group, culture, or society, dictating behavior that is considered normal or appropriate.