Examlex
Organisations achieve competitive advantage by providing their customers with what they want or need, better or more effectively than competitors.
Demand Functions
Mathematical expressions that show the relationship between the quantity demanded of a good or service and its price.
Market Equilibrium
A condition in a market where the quantity supplied is equal to the quantity demanded at a certain price level.
Markup
The amount that retailers add on to the wholesale price of an item.
Selling Price
The amount of money a buyer pays to purchase a product or service.
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