At What Level Should the PESTEL Framework Be Applied When

question 8

Multiple Choice

At what level should the PESTEL framework be applied when analysing a given environment?

• A) The firm level
• B) The industry level
• C) The society level
• D) The market level

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Definitions:

Dodge Owner

A person or entity that owns a vehicle manufactured by Dodge, an American brand of automobiles.

Reservation Price

The maximum amount a buyer is willing to pay for a good or service, beyond which they will not make the purchase.

Utility Function

A mathematical representation that describes how different bundles of goods or states of the world yield different levels of satisfaction or utility to an individual.

Barbie

A popular fashion doll brand manufactured by the American toy company Mattel, Inc.