Which of the Following Is Not a Common Criticism of the Five

question 38

Multiple Choice

Which of the following is not a common criticism of the five forces model?

• A) The model doesn't provide an insight into macro- environmental factors that shape the industry context.
• B) The model assumes business environments are characterised by competitive rather than co- operative relations between firms and between firms and their suppliers and customers.
• C) It is more appropriate for analysing manufacturing rather than service sectors, where suppliers are less of an issue.
• D) The model is essentially designed to evaluate private sector competitive environments and is not really appropriate for the not- for- profit sector.
• E) The model is often criticised for providing only a snapshot of the industry at a point in time, i.e. it is too static.

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