When Department Stores Centralize All Buying Activities, Department Managers Spend

question 62

Multiple Choice

When department stores centralize all buying activities, department managers spend more time working with departmental associates and talking with customers. The result of this is that the company is better able to understand the expectations of the customers. Which of the following service gaps is reduced as a by-product of the centralization?

• A) performance
• B) research
• C) communication
• D) standards
• E) knowledge

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Definitions:

Positron Emission Tomography

A nuclear medicine functional imaging technique that is used to observe metabolic processes in the body as an aid to the diagnosis of disease.

Brain Scans

Medical imaging techniques used to view the brain for diagnostic and research purposes, such as MRI or CT scans.

Deoxyribonucleic Acid

DNA; the molecule that contains the genetic instructions for the development and function of living things.

Ribonucleic Acid

A nucleic acid present in all living cells. Its principal role is to act as a messenger carrying instructions from DNA for controlling the synthesis of proteins.