Customer Needs and Preferences for Consumer Electronics Are Very Similar

question 106

Multiple Choice

Customer needs and preferences for consumer electronics are very similar across the country. What organization form would you suggest for a national consumer electronics retailer?

• A) Specialized
• B) Generalized
• C) Mazur structure
• D) Decentralized
• E) Centralized

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Definitions:

Downward-Sloping Demand

A market condition where demand for a product decreases as its price increases, illustrating the inverse relationship between price and demand.

Pure Monopolist

A single seller in a market that has complete control over the supply of a product and where no close substitutes exist.

Reselling

The act of selling again or selling something that has already been sold or owned, often seen in markets for goods like tickets, merchandise, and real estate.