A(n)_ _ Strategy Involves Using a Common Technology for Multiple

question 34

Multiple Choice

A(n) _ _ strategy involves using a common technology for multiple products in a product line.

• A)brand extension
• B)product platform
• C)augmented product
• D)price lining

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Definitions:

Statute of Frauds

A legal concept that requires certain types of contracts to be in writing and signed by the party to be charged, in order to be legally enforceable.

Indemnity

A security or protection against a loss or other financial burden.

Statute of Frauds

A legal concept that requires certain types of contracts to be in writing and signed by the parties involved to be legally enforceable.

Oral Agreement

An agreement made through spoken communication between parties, which can be legally binding even in the absence of a written document in some cases.