Why Is Successful New- Product Introduction Becoming Increasingly More Difficult

question 80

Multiple Choice

Why is successful new- product introduction becoming increasingly more difficult?

• A)New- product development costs are so low that any company with a good idea can create a new product.
• B)Government regulations have become so stringent that new products are usually years in the testing stage while waiting approvals.
• C)Products become outdated at a much faster rate than ever before.
• D)Creating new products is not costly.
• E)Many international companies are engaging in product innovation.

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Definitions:

Overhead Assigned

The allocation of overhead costs to specific products or cost centers within a company.

Materials Handling

The moving, protection, storage, and control of materials and products throughout manufacturing, warehousing, and distribution.

Direct Labor-Hours

The total hours of labor work directly on manufacturing the goods or providing the services, used for allocating labor costs to products or services.

Prefab Barns

Pre-engineered buildings designed for agricultural or storage purposes, which come in kits for quick and easy assembly.