Burger King Developed a New French Fry to Compete with McDonald's

question 37

Multiple Choice

Burger King developed a new french fry to compete with McDonald's world's best french fry.The specifications included that the crunch would last for seven or more chews.The product failed because consumers did not like the fry as well as McDonald's fry.Burger King did not the idea for both technical and commercial value.

• A)look at the benefits of
• B)screen
• C)advertise
• D)style
• E)promote

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Definitions:

Revoke

To officially cancel or withdraw an offer, license, right, or permission that has been granted.

Letter of Credit

A financial document issued by a bank guaranteeing a buyer's payment to a seller within a specified timeframe and under agreed conditions.

Formal Contract

A contract that by law requires a specific form, such as being executed under seal, to be valid.

Unilateral Contracts

Contracts in which one party makes a promise in exchange for the other's performance, which fulfills the contract.