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Why would a company adopt a business- to- business product?
Male Privilege
The set of societal advantages that benefit men over women, often unrecognized by those who possess them.
Patriarchy
A social system in which men hold primary power and predominate in roles of political leadership, moral authority, social privilege, and control of property.
Sexism
Prejudice, stereotyping, or discrimination, typically against women, on the basis of sex.
Social Structure
The organized pattern of social relationships and social institutions that together compose a society.
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