Helps Firms Communicate with and Serve Individual Customers by Better

question 120

Multiple Choice

helps firms communicate with and serve individual customers by better understanding their needs.

• A)Concentrated targeting
• B)Target marketing
• C)Differentiated targeting
• D)Undifferentiated targeting
• E)CRM

---

Definitions:

Conflict of Interest

A situation in which a person's personal interests could potentially influence their professional duties or decisions.

Double Role

When an individual or entity assumes two separate and distinct positions or functions simultaneously, potentially leading to conflicts of interest or the need for balanced management.

Self-dealing Transactions

Occurs when a fiduciary acts in their own best interest in a transaction, rather than in the best interest of their clients or beneficiaries, potentially leading to conflict of interest.

State Law

Legislation that is enacted by individual states and applicable within their specific jurisdiction.