Demographics _

question 51

Multiple Choice

Demographics _.

• A)segments people on the basis of shared attitudes,opinions,and interests
• B)segments people on the basis of what they do with a product
• C)segments people on the basis of when they use a product
• D)uses qualitative data to explain why seemingly homogeneous consumers are not
• E)are measurable characteristics such as age and gender

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Definitions:

Nursing Home

A residential facility for individuals who require constant nursing care and have significant deficiencies with activities of daily living.

City Streets

Public thoroughfares in urban areas, often paved and lined with buildings, facilitating vehicular and pedestrian traffic.

Highways

Major roads, especially those connecting major cities, designed for fast travel by vehicles.

Home

A place where one resides, offering security, comfort, and a sense of belonging.