VALS Is

question 69

Multiple Choice

VALS is .

• A)a system used for psychographic segmentation
• B)a method of removing heterogeneous variables from a target market
• C)a strategy used for implementing geodemographic segmentation
• D)a database of people who have purchased similar products
• E)a method of confirming that the chosen target market is representative of the ideal market segment

---

Definitions:

Desktop Background

The image or color that fills the background of a computer's desktop screen, customizable according to the user's preference.

Screen Saver

A computer program designed to activate after a period of inactivity on a display device, showing images or patterns to prevent screen burn-in.

Control Panel

A part of the operating system that enables users to change system configurations and manage hardware operations.

Local Account

A user account that is created and managed on a single computer or device, not associated with online or network services.