An SBU Fits into the Category of the BCG Model

question 25

Multiple Choice

An SBU fits into the category of the BCG model when sales have been steady and the firm has a large market share.

• A)dog
• B)star
• C)cash cow
• D)question mark
• E)problem child

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Definitions:

Hereditary Characteristics

Traits and features that are passed from parents to offspring through genes.

Negatively Charged Particle

An elementary particle with a negative electric charge, such as an electron.

Nucleus

The central and most important part of an atom, containing protons and neutrons, or a membrane-bound organelle found in eukaryotic cells containing genetic material.

Atom

The smallest unit of a chemical element that retains the properties of that element, consisting of a nucleus surrounded by electrons.