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Components of the Promotion Mix Do Not Seek a Short-

question 96

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components of the promotion mix do not seek a short- term increase in sales.Instead,with these components,the company tries to maintain a positive image of an organization and its products.


Definitions:

Decorating Trends

Patterns or movements in interior and exterior design that become popular among a significant number of people over a certain period.

Need-Satisfaction

A selling approach where the salesperson identifies and provides solutions to the needs of the customer, aiming for customer satisfaction.

Probing Questions

Open-ended questions designed to elicit more detailed and thoughtful responses, often used in interviews, surveys, and research.

Consultative Selling

A sales approach where the salesperson focuses on creating value and trust with the buyer, often by recommending solutions that fit the buyer's specific needs.

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